How the movie-going experience has evolved

(BPT) - "They don’t make movies like they used to."

You hear that saying all the time and the truth is, it’s hardly a bad thing.

The classics from the early 1900s are just that, classic, representing some of the best love stories, espionage heists and toe-tapping musicals. But we have come a long way since the introduction of the silver screen. Silent movies gave way to the introduction of sound in 1927, and black-and-white films gave way to color in 1918, and later Technicolor in 1939. These initial innovations have led to countless other advancements, from green screen digital composition to HD, CGI and 3D technology. It’s now hard to imagine a movie without them.

The evolution of the movie theater experience has also kept pace.

The film experience has changed drastically and fortunately, so have the theaters in which you enjoy them. In the past few years, conventional theater seating has been replaced with recliners to provide premium comfort as you watch. Getting this perfect seat is also easier than ever because now you can reserve your seat ahead of time ensuring you’re always in the best spot for the season's biggest releases.

With all these upgrades over the years, is it possible for the modern movie-going experience to get any better? It can, and it all starts with the food.

A bucket of buttery popcorn and chocolate candies have been movie-going staples for years. You can’t beat the smell and taste of freshly popped popcorn, but these traditional movie theater snacks can be a bit stale. Now, traditional movie snacks are taking a back-row seat to the latest blockbuster snack in town, dangerously cheesy Cheetos Popcorn, which is making its debut nationwide at Regal Cinema Theaters.

Just as the introduction of sound and comfort seating refreshed the movie-going experience, Cheetos Popcorn is bringing the concession stand to a whole new level. A deliciously cheesy mix of Cheetos-flavored popcorn with Crunchy Cheetos, it’s an award-winning combination you'll be enjoying movie after movie. With the first bite, everyone will be raving it is orange movie magic.

This one-of-a-kind taste sensation is available now at participating Regal Cinema theaters nationwide and just one bite will have you saying goodbye to the old-school movie snacks and hello to dangerously cheesy goodness.

From sound and seating to color and snacking, movie-going has evolved into a complete experience to make seeing a movie more enjoyable and delicious than ever before. All that’s missing is for you is to reserve your seat, head to the theater and enjoy your next blockbuster movie with Cheetos Popcorn.

Movies aren’t made like they used to be, they’ve evolved into something even greater. It’s hard to image what will change in the next 100 years.

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